Brand / IP · Entertainment
Wednesday
A series centered on Wednesday Addams. Netflix’s official media page is a work reference, not proof that the platform holds every related right.
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What is Wednesday?
Wednesday is a Netflix live-action series about Wednesday Addams, created by Alfred Gough and Miles Millar. Netflix and MGM/UA announced it in February 2021, and Tim Burton made his television directing debut with it. Season 1 launched in November 2022, and Season 2, Part 1 premiered on 6 August 2025.
Which official products has Netflix highlighted?
Netflix’s August 2025 round-up for Season 2 pointed fans to Funko POP! figures and shirts on Netflix.shop, Wednesday outfits from Primark and a Wednesday Addams American Girl doll. Brand partners for the season included Wendy’s, Cheetos, Booking.com and NYX.
What should buyers check?
Make sure the artwork comes from this Netflix series rather than another Addams Family production, and that the licence names the series. Because Netflix announced the show with MGM/UA, ask which company granted the licence and whether it covers your product category; if Jenna Ortega or other cast members appear, confirm their likeness is approved.
Sources: About Netflix: Wednesday Addams Takes Center Stage in New Netflix Live-Action Series (17 Feb 2021) · About Netflix: Wednesday Fans Around the World Let Their Inner Outcast Loose Ahead of Season 2 (5 Aug 2025) · Wednesday on Netflix · Reviewed:
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The work version, product category, territory, channels and term require written confirmation from the rights holder. This page makes no licensing commitment and does not apply a group ranking to this IP.
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